Independent software studio

Small tools.
Sharp execution.

Useful software for the work in front of you.
Built with care. Improved with every iteration.

Explore the tools

Currently building: Shinobi SEO

IN THE WORKSHOP

Shinobi SEOPrivate beta17 checks

01 / OUR TOOLS

Less guesswork.
More progress.

Our first tool helps you find and fix
SEO issues on a single webpage.

Shinobi SEO

Private beta

Your next fix,
in plain sight.

Enter a webpage URL. Get the evidence, understand what matters, and know what to fix next.

17 focused checksFrom page titles to structured data.
Advice you can act onWhat we found, why it matters, how to fix it.
Your progress, kept privateSave reports and compare future scans.

Open Shinobi SEO

Approved email sign-in required.

A LOOK INSIDEInteractive example

Shinobi SEOExample report

example.com/journalSingle page

Shinobi SEO health score

76/ 100

A useful starting point for your next fix.

Missing meta descriptionHelp readers choose your pageTo fix

What we found

No non-empty meta description in the returned HTML.

Your next step

Write an accurate summary that helps readers decide whether this page is useful to them.

Images without alt attributesGive meaningful images a descriptionTo fix

Your next step

Add descriptive alt text to meaningful images. Use an empty alt attribute for decorative images.

HTTPS connectionA secure connection is in placePassed

The example URL uses HTTPS.

Illustrative data. Not a live scan or Google score.

See the issue. Make the change. Scan again.BUILT BY SHINOBI STACKS ↗

02 / BUILD NOTES

From inside
the dojo.

The decisions behind the software.
A few things we’ve learned along the way.

Product thinking001

Start with one
useful page.

A focused first release gives us something real to improve.

Read the note

Shinobi SEO begins with a bounded, single-page scan. It reports on server-returned HTML, makes its limits visible, and gives each finding a practical next step. Site crawling comes after that foundation works reliably.

Build decisions002

A score you can
look inside.

Useful numbers should come with understandable rules.

Read the note

The health score uses published weights and versioned rules. Optional schema, sharing metadata and language diagnostics carry no weight. A blocked page fetch gets no score, and a recommendation stays distinct from a confirmed error.

Privacy by default003

Useful findings.
Private reports.

Your scan history belongs to you. We build around that.

Read the note

Saved reports belong to the signed-in user who ran the scan. The app stores extracted metadata and findings rather than full page copies. The private beta verifies identity before serving reports.

03 / THE STUDIO

A small studio.
Hands-on builders.

Shinobi Stacks is where we build the tools we want to use, starting with Shinobi SEO.

We wanted an SEO report that explains its findings and gives us a concrete next step. So we built a scanner, made its scoring rules visible, and added private history to see what changes. That is how we work: pick a problem, build something usable, then refine it.

Build a useful core Explain the decisions Keep improving

SOMETHING ON YOUR MIND?

What are
you working on?

Tell us about a tool you need, ask about Shinobi SEO,
or share something we could improve.

Say hello

Small tools.Sharp execution.

Less guesswork.More progress.

Shinobi SEO

From insidethe dojo.

Start with oneuseful page.

A score you canlook inside.

Useful findings.Private reports.

A small studio.Hands-on builders.

What areyou working on?

Small tools.
Sharp execution.

Less guesswork.
More progress.

From inside
the dojo.

Start with one
useful page.

A score you can
look inside.

Useful findings.
Private reports.

A small studio.
Hands-on builders.

What are
you working on?